Success Factor: Change Management
Change communication and change marketing as key success factors
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- $64.99
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- $64.99
Publisher Description
That companies are able to manage a lasting change, they have to bring their employees in change projects. This book focuses on the most important aspects of the change management: What are critical success factors in the implementation of change processes? And how can employees be inspired for change with the help of change marketing?
About the book:
How to simplify the change process for your staff.Why change needs conflicts.Change marketing and innovation management.Change project management, organizational and process design.LIFO ®-charts and change-lexicon.
GENRE
Business & Personal Finance
RELEASED
2015
9 December
LANGUAGE
EN
English
LENGTH
364
Pages
PUBLISHER
Haufe
SELLER
Haufe Services Lexware GmbH & Co. KG
SIZE
4.5
MB
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