Spontaneous Combustion - Discovering the Customer's Problems, Passions, and Priorities

Tools and Insights for Consultants, Salespeople, and Professionals for Creating Trust Based Relationships


Discover the power of the questions used by expert sales people. Learn the secrets of recording customer answers and catapult your sales to fantastic heights. 


Customers want trusted advisors who understand their issues. Learn how to get your customer to share the deep insights of their world and how you can help them . . . and sell more in the process. 


This book contains information that will help you:


- Establish conversational and consultative behaviors in every sales call.

- Get clear understanding of the customer's priorities and problems.

- Motivate the customer to take action