Beyond GamerGate: The PR Crisis strategy guide Beyond GamerGate: The PR Crisis strategy guide

Beyond GamerGate: The PR Crisis strategy guide

    • 12,99 zł
    • 12,99 zł

Publisher Description

GamerGate is the PR Crisis nightmare that won't stop for gaming, the brands associated with them, and the press. What went wrong? What can companies learn to prevent a PR Crisis like this or stop a problem from evolving into a crisis like this? Who is responsible and what can you learn from them? What is the fallout, the cost of a crisis like GamerGate? All of this is addressed in this guide. Through the lens of the gaming industry you will see trends, actions, outcomes, new information on how the online press operates and much more to protect what you hold most dear.

My name is Jason Miller, Digital Strategist, Marketer, Video Game Developer, Author, and I'm here to share my knowledge and experience from the bleeding edge of the tech world with you!

GENRE
Computing & Internet
RELEASED
2016
30 May
LANGUAGE
EN
English
LENGTH
44
Pages
PUBLISHER
Jason Miller
SIZE
1.7
MB

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