Russell S. Winer

Books
HISTORY OF MKTG SCI (2ND ED) HISTORY OF MKTG SCI (2ND ED)
HISTORY OF MKTG SCI (2ND ED)
2023
The Routledge Companion to Strategic Marketing The Routledge Companion to Strategic Marketing
The Routledge Companion to Strategic Marketing
2020
Rediscovering the Essentiality of Marketing Rediscovering the Essentiality of Marketing
Rediscovering the Essentiality of Marketing
2016
The History of Marketing Science The History of Marketing Science
The History of Marketing Science
2014