Palgrave Studies of Marketing in Emerging Economies
Ishmael Mensah and Others
Series • 17 Books • Marketing & Sales
Redefining Public Relations in Emerging Markets
Genevieve Bosah, Robert E. Hinson & Eric Kwame Adae
Strategic Public Relations in Emerging Economies
Genevieve Bosah, Robert E. Hinson & Eric Kwame Adae
Sustainable Green Marketing Strategies for a Circular Economy
Asphat Muposhi & Brighton Nyagadza
Sustainability Marketing in Emerging Economies
Albert Anani-Bossman, Takalani E. Mudzanani & Devika Pillay
Fashion Marketing in Emerging Economies Volume II
Frederica Brooksworth, Emmanuel Mogaji & Genevieve Bosah
Fashion Marketing in Emerging Economies Volume I
Frederica Brooksworth, Emmanuel Mogaji & Genevieve Bosah
Contemporary Retail Marketing in Emerging Economies
David Eshun Yawson & Fred A. Yamoah
Digital Business in Africa
Ogechi Adeola, Jude N. Edeh & Robert E. Hinson
Marketing Communications and Brand Development in Emerging Economies Volume I
Ogechi Adeola, Robert E. Hinson & A M Sakkthivel
Digital Service Delivery in Africa
Ogechi Adeola, Jude N. Edeh, Robert E. Hinson & Fulufhelo Netswera