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Publisher Description

Leadership strategy designed for the battlefield, adapted for the boardroom

Based on a cover story in the Harvard Business Review entitled "Maneuver Warfare," The Marine Corps Way shows business leaders and managers how to adopt the principles and strategies that have made the Marine Corps so successful.

Written by a Wharton professor and two former Marines who have now moved on to the business world, the book brings a consummate mix of business savvy and military know-how to bear on the challenges faced by today's managers. The centerpiece of the management model it espouses is maneuver warfare, in which the forces of disorder and uncertainty are used to undermine an enemy's ability to fight as a coordinated, effective whole.

In The Marine Corps Way, rousing case studies and examples culled from both military and business history illustrate the power of maneuver warfare tactics and how to use them to win the war for profits and market share.

GENRE
Business & Personal Finance
NARRATOR
MP
Michael Prichard
LENGTH
04:26
hr min
RELEASED
2003
December 22
PUBLISHER
Mcgraw-Hill
LANGUAGE
EN
English
SIZE
134.8
MB

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