Podcasting Explained! 2.0

This Second Edition provides updated tips on monetization strategies, podcast growth, distribution methods, listener engagement techniques, video podcasting and AI.

Podcasting Explained! 2.0 gives an in-depth examination of how podcasts have been integrated into the operations of traditional print media as well as in the advocacy, outreach and recruitment methods of various nonprofit, not-for-profit and charitable organizations.

This edition explores how podcasts are perfect vehicles for speaking on behalf of the people and issues without a voice. Guest contributors from business, radio broadcasting, parliamentary service and charitable work - including Melanie Taddeo, Dennis Mills and Mike O'Sullivan - share how podcasts have made difference in what they do. 


Podcasting Explained! 2.0 looks at the most recent trends in audio transmission, including the use of micro-casts, as an increasingly effective tool for business-to-business programs. And for readers wanting a more fulsome timeline, Podcasting Explained! 2.0 provides an overview of the evolution of podcasts as well as their relationship to radio broadcasting and other forms of non-digital audio transmission.