Fred Reichheld

Books

HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)
2013
Winning on Purpose
2021
HBR's 10 Must Reads 2023
2022
The Ultimate Question 2.0 (Revised and Expanded Edition)
2011
La promesse gagnante
2022

Audiobooks

The Ultimate Question (Abridged)
2012
Winning on Purpose : The Unbeatable Strategy of Loving Customers
2021