Peter Fader

Customer Centricity

The Customer Centricity Playbook

The Customer-Base Audit

The Customer Centricity Ebook Collection (3 Books)

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The Customer Centricity Playbook : Implement a Winning Strategy Driven by Customer Lifetime Value

The Customer-Base Audit : The First Step on the Journey to Customer Centricity

Customer Centricity : Focus on the Right Customers for Strategic Advantage (Wharton Executive Essentials)