Philip Kotler الكتب

Marketing 3.0 Marketing 3.0
Marketing 3.0
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HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt) HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)
HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)
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Marketing 4.0 Marketing 4.0
Marketing 4.0
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Kellogg on Branding Kellogg on Branding
Kellogg on Branding
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Kotler on Marketing Kotler on Marketing
Kotler on Marketing
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HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads) HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
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Marketing 5.0 Marketing 5.0
Marketing 5.0
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Corporate Social Responsibility Corporate Social Responsibility
Corporate Social Responsibility
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The Elusive Fan: Reinventing Sports in a Crowded Marketplace The Elusive Fan: Reinventing Sports in a Crowded Marketplace
The Elusive Fan: Reinventing Sports in a Crowded Marketplace
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Arts Marketing Insights Arts Marketing Insights
Arts Marketing Insights
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Good Works! Good Works!
Good Works!
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Marketing 6.0 Marketing 6.0
Marketing 6.0
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B2B Brand Management B2B Brand Management
B2B Brand Management
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Marketing 3.0 Marketing 3.0
Marketing 3.0
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Marketing 6.0 Marketing 6.0
Marketing 6.0
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