A Financial Analysis of the Sportswear Company Adidas AG

This report presents a financial analysis of the sportswear company Adidas by comparing different financial ratios over time and with its most identical competitors. It further reviews Adidas’s position in the financial markets and evaluates returns in relation to the level of risk associated from an investor perspective.
Following are the key findings:

– Despite stable sales Adidas’s financial performance declines considerable in 2014, leaving the company far behind its main rival Nike.
– A comparable high debt level exposes Adidas to increased financial risk.
– Adidas’s dividend yield is the highest in the industry.
– A sharp fall of the EPS in 2014 leads to a significant share price drop.