Advertising International Advertising International
Comedia

Advertising International

The Privatisation of Public Space

Armand Mattelart
    • $32.99
    • $32.99

Publisher Description

A survey of the changes in the advertising industry in the last twenty years including coverage of the emergence of international conglomerates and the diversification of the agencies into public relations and media buying.

GENRE
Nonfiction
RELEASED
2005
September 20
LANGUAGE
EN
English
LENGTH
256
Pages
PUBLISHER
Taylor & Francis
SELLER
Taylor & Francis Group
SIZE
1.4
MB

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