Artificial Intelligence and Transforming Digital Marketing Artificial Intelligence and Transforming Digital Marketing
Studies in Systems, Decision and Control

Artificial Intelligence and Transforming Digital Marketing

Allam Hamdan & Esra Saleh Aldhaen
    • $229.99
    • $229.99

Publisher Description

This book explores how AI is transforming digital marketing and what it means for businesses of all sizes and looks at how AI is being used to personalize content, improve targeting, and optimize campaigns. This book also examines some of the ethical considerations that come with using AI in marketing.

GENRE
Professional & Technical
RELEASED
2023
October 3
LANGUAGE
EN
English
LENGTH
1,208
Pages
PUBLISHER
Springer Nature Switzerland
SELLER
Springer Nature B.V.
SIZE
88.1
MB

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