This effortless and unapologetic approach to self-promotion will manage your anxiety and allow you to champion yourself.
Does talking about your accomplishments feel scary or icky because you're worried people will think you're "obnoxious"?
Does it feel more natural to "put your head down and do the work"?
Are you tired of watching the loudest people in your industry get disproportionate praise and rewards?
If you answered "yes" to any of the above, you might be self-sabotaging. You need to learn to Brag Better. Meredith Fineman has built a career working with "The Qualified Quiet": smart people who struggle to talk about themselves and thus go underestimated or unrecognized. Now, she shares the surefire and anxiety-proof strategies that have helped her clients effectively communicate their achievements and skillsets to others.
Bragging Better doesn't require false bravado, talking over people, or pretending to be more qualified than you are. Instead, Fineman advocates finding quiet confidence in your opinions, abilities, and background, and then turning up the volume. In this book, you will learn the career-changing tools she's developed over the past decade that make bragging feel easy, including:
• Get remembered by focusing your personal brand and voice on key adjectives (like "effective, subtle, and edgy")
• Practice explaining what you do in simple, sticky terms to earn respect and recognition from the public and people at work.
• Eliminate words that undermine your work and find better ones--like your bio saying you're "trying" or "attempting" to do something instead that you ARE doing it.
If you're ready to begin Bragging Better--to telling the truth about your accomplishments with grace and confidence--this book is for you.
Fineman, CEO of a leadership development and career counseling company, debuts with this approachable guide for women on how to self-promote strategically. The author addresses common reasons women don't speak up for themselves, such as gender expectations that "minimize successes," and advocates for those she terms the "qualified quiet" (reserved but overperforming workers) to brag louder. Fineman relates helpful tips promoting one's own projects to the outside world, promoting oneself in the workplace, vying for speaking engagements and television appearances alongside her own anecdotes and some embarrassing mistakes she's made. How to construct "brags," like keeping statements simple and phrasing accomplishments as facts, as well as when to deploy them is also addressed. Advice includes crafting brags in a language that is natural to the bragger, citing evidence to build a case, and developing an area of expertise. The author's plan extends to include "shine theory" which emphasizes propping up other people as part of a holistic approach to self-promotion. Readers will find scripts and tactics to aid their confidence, such as consistently promoting oneself online. Though the focus is on self-promotion, Fineman's upbeat ideas have crossover potential for finding confidence in other aspects of life. Women entrepreneurs will love these shrewd promotion strategies.
Customer ReviewsSee All
This book teaches so many great career lessons through action-oriented steps and engaging stories. As a young professional, I know that I’ll be referring to this book (and recommending it to others) for years to come. Hoping that Meredith writes another one soon!