Charisma

Charisma is easy to spot. You could probably name a dozen "charismatic"
people you know in politics, the entertainment industry, or your personal life. But
even though it's easy to spot, charisma isn't so easy to break down into its key
components.
Charisma is an attractiveness that goes beyond good looks…an appeal that
can’t be labeled…a captivating quality that isn't the result of simple intellectual
brilliance or a terrific sense of humor.