Dead Companies Walking
How A Hedge Fund Manager Finds Opportunity in Unexpected Places
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- $11.99
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- $11.99
Publisher Description
Unlike most investors, who live in fear of failure, Scott Fearon actively seeks it out. He has earned millions of dollars for his hedge fund over the last thirty years shorting the stocks of businesses he believed were on their way to bankruptcy. In Dead Companies Walking, Fearon describes his methods for spotting these doomed businesses, and how they can be extremely profitable investments. In his experience, corporate managers routinely commit six common mistakes that can derail even the most promising companies: they learn from only the recent past; they rely too heavily on a formula for success; they misunderstand their target customers; they fall victim to the magical storytelling of a mania; they fail to adapt to tectonic shifts in their industry; and they are physically or emotionally removed from their companies' operations.
Fearon has interviewed thousands of executives across America, many of whom, unknowingly, were headed toward bankruptcy – from the Texas oil barons of the 80s to the tech wunderkinds of the late 90s to the flush real estate developers of the mid-2000s. Here, he explores recent examples like JC Penney, Herbalife and Blockbuster Entertainment to help investors better predict the next booms and busts—and come out on top.
PUBLISHERS WEEKLY
Hedge fund manager Fearon shares his take on why companies fail in this surprisingly entertaining mix of business guide and memoir. Fearon, now exceptionally successful, isn't shy about revealing some of his financial missteps, the earliest being in the summer following his graduation from Northwestern University, when he started a job in Houston just as the oil industry crashed. But, as he insists, his mistakes and his observation of others' have helped him recognize key warning signs of a company about to tank. Fearon also identifies such common errors as viewing the "recent past" as "history," "confusing formulas with good decision making," and "confusing your own tastes for the tastes of your customer." His entertaining tales of the business world include notable failures with inline skating investments, NordicTrack, and Blockbuster, paired with success stories like Zale Corporation and International Gaming Technology. And he isn't afraid to dish about the many nefarious people and companies he's encountered during his career in the financial industry. The final takeaway of this spirited book is that "learning to love failure all over again" can help America recover the adventurous spirit that Fearon believes our economy needs.
Customer Reviews
Average rating
Not very detailed about short selling.