We can all agree that Pixar is a fantastic company. Every single project they have embarked upon for more than 25 years has been successful, both financially and creatively. Few companies have created a product so consistently good for so long. What that means is that whatever made them great was present at their inception. But the path to that moment was unusual and complicated.
The story of Pixar begins with George Lucas.
Pixar was founded as “The Graphics Group”, one-third of Lucasfilm’s Computer Division, in 1979. But the question should be “WHY?” Why would a non-technical rebel filmmaker like George Lucas spend a disproportionate amount of his newfound wealth to hire computer scientists and what were they charged with doing? What was it like in this kernel within the secretive Star Wars environment, caught in the swirl between two competitive friends, George Lucas and Francis Coppola.
If you like computers, Star Wars, Pixar or just movies, you have to read this story.
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First & foremost, I can't believe I'm the only one reviewing this MASTERWORK of digital arts .... Everything you want to know about LucasArts & the beginning of the Digital Age is all here. Pixar, Silicon Graphics, Apple Computer, the birth of contemporary movie FX, the technological foresight of George Lucas's mentor Francis Ford Coppola ... This book is the BIBLE for this subject. Quite simply, A MUST BUY!!!
Seminal work about where ILM/Pixar/Lucasfilm came from and how it/they became the powerhouses they are today. With all the behind the scenes geeks who become players in the world of digital technology, it's not your run of the mill story about how they did it.