eBusiness & eCommerce eBusiness & eCommerce

eBusiness & eCommerce

Managing the Digital Value Chain

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    • $59.99

Publisher Description

This book focuses on the digital value chain of electronic transactions and dedicates a separate chapter to each chain element: eProducts & eServices, eProcurement, eMarketing, eContracting, eDistribution, ePayment, and eCustomer Relationship Management.

GENRE
Business & Personal Finance
RELEASED
2009
March 26
LANGUAGE
EN
English
LENGTH
232
Pages
PUBLISHER
Springer Berlin Heidelberg
SELLER
Springer Nature B.V.
SIZE
7.1
MB
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