Get Your Business to Show You More Love!
Poor financial management is as fatal to your business as a photo of your parents on the bedside table is to your libido! If you want to protect the heart of your business and get it to show you more love, you must understand and learn to prevent the most common causes of small business failure.
Financial Foreplay is the antidote to these lethal killers. If you can become a master at finding and keeping cash in your business, tracking and managing your key numbers and using these insights to drive business improvement, your success is inevitable.
Here you will discover at least 99 different strategies to whip your business into shape. Along the way you will learn:
• How to give your bank balance a dose of Viagra
• Why your debtors are just not that into you
• How to unlock the big “O” in your business
• Why STDs are killing your cash flow
Mercifully, business consultant and psychotherapist Korolak abandons her titillating titular premise early in this informative and accessible financial guide for small-business owners. With a plainspoken approach, Korolak walks readers through business basics, breaking down concepts (e.g., cash flow, variable and fixed costs) and explaining relevant subjects in plain English. Using a litany of examples from various fields (an electrical contractor, a photographer, a book store franchisee, a veterinarian, etc.), Korolak shows how understanding basic business maxims is crucial to profitability. This primer on Business 101 will instill confidence in small-business owners and enable them to better deal with accountants, investors, lawyers, as well as assist them in making better informed (and possibly painful) strategic decisions. Although Korolak's incessant plugging of her own business a subscription-based online resource that business owners can use to track key performance and financial metrics can become grating and lessen the impact of her suggestions, her advice is sound.