How to Sell When Your Clients Don't Look Like You

"How to Sell When Your Clients Don't Look Like You" introduces a new concept to sales training and business development. Diversity Selling is a sales strategy that incorporates social awareness and cultural sensitivity, both in a way that seeks to build meaningful business relationships with people of different backgrounds, races, and cultures. J.D. Garnier uses personal experiences, tested strategies, and a step by step guide on how to sell products and close business as a minority in professional sales.