How Women Decide
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- $11.99
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- $11.99
Publisher Description
“An authoritative guide to help women navigate the workplace and their everyday life with greater success and impact” (Forbes).
So, you’ve earned a seat at the table. What happens next?
We all face hard decisions every day—and the choices we make, and how others perceive them, can be life changing. There are countless books on how to make those tough calls, but How Women Decide is the first to examine a much overlooked truth: Men and women reach verdicts differently, and often in surprising ways.
Stress? It makes women more focused. Confidence? Caution can lead to stronger resolutions. And despite popular misconceptions, women are just as decisive as men—though they may pay for it. Pulling from the latest science on decision-making, as well as lively stories of real women and their experiences, cognitive scientist Therese Huston teaches us how we can better shape our habits, perceptions, and strategies, not just to make the most of our own opportunities, but to reform the culture and bring out the best results—regardless of who’s behind them.
PUBLISHERS WEEKLY
With verve, charm, and a ruthless reliance on data, Huston, founding director of the Center for Excellence in Teaching and Learning at Seattle University, calls up reams of research from her field of cognitive psychology to challenge and ultimately disprove several common assumptions about how women make decisions. She finds that while women aren't any more intuitive, any more emotional, or any less daring than men in controlled studies, they still have to battle against persistent stereotypes and a higher standard of judgment. Moreover, Huston points to research that shows women do have an edge in reading social cues, making collaborative decisions, and being more strategic about risk when under pressure. With a confident tone and approachable language, Huston provides sharp observations, handy chapter summaries, and practical advice "for women who want to make stronger, smarter decisions." She builds a convincing case that if businesses, government, and other organizations want to improve their decision-making at the highest levels, they need to have more women in the boardroom; and she provides women readers with concrete strategies to defuse existing stereotypes.
