Human Motivation Human Motivation

Human Motivation

    • $79.99
    • $79.99

Publisher Description

Human Motivation, originally published in 1987, offers a broad overview of theory and research from the perspective of a distinguished psychologist whose creative empirical studies of human motives span forty years. David McClelland describes methods for measuring motives, the development of motives out of natural incentives and the relationship of motives to emotions, to values and to performance under a variety of conditions. He examines four major motive systems - achievement, power, affiliation and avoidance - reviewing and evaluating research on how these motive systems affect behaviour. Scientific understanding of motives and their interaction, he argues, contributes to understanding of such diverse and important phenomena as the rise and fall of civilisations, the underlying causes of war, the rate of economic development, the nature of leadership, the reasons for authoritarian or democratic governing styles, the determinants of success in management and the factors responsible for health and illness. Students and instructors alike will find this book an exciting and readable presentation of the psychology of human motivation.

GENRE
Professional & Technical
RELEASED
1988
January 29
LANGUAGE
EN
English
LENGTH
1,148
Pages
PUBLISHER
Cambridge University Press
SELLER
Cambridge University Press
SIZE
14.3
MB

More Books by David C. McClelland

Power Is the Great Motivator Power Is the Great Motivator
2008
The Achievement Motive The Achievement Motive
2020