Narratives, Nerdfighters, and New Media
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- $39.99
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- $39.99
Publisher Description
For decades, we’ve been warned that video killed the radio star, and, more recently, that social media has replaced reading. Nerdfighteria, a first-of-its-kind online literary community with nearly three million members, challenges these assumptions. It is the brainchild of brothers Hank and John Green, who provide literary themed programming on their website and YouTube channel, including video clips from John, a best-selling author most famous for his young adult book, The Fault in Our Stars. These clips not only give fans personal insights into his works and the writing process writ large, they also provide unique access to the author, inspiring fans to create their own fan art and make connections with one another.
In the twenty-first century, reading and watching videos are related activities that allow people to engage with authors and other readers. Whether they turn to The Fault in Our Stars or titles by lesser-known authors, Nerdfighters are readers. Incorporating thousands of testimonials about what they read and why, Jennifer Burek Pierce not only sheds light on this particular online community, she also reveals what it tells us about the changing nature of reading in the digital age. In Nerdfighteria, we find a community who shows us that being online doesn’t mean disinterest in books.
PUBLISHERS WEEKLY
Burek Pierce (Sex, Brains, and Video Games), a professor of library and information science at the University of Iowa, confuses rather than enlightens in this look at how YA author John Green and his fans interact, and what that means for the future of reading. Burek Pierce assumes an enormous amount of knowledge that Green's fans may have, but the general public won't. The introduction is titled "Toward an Anticipatory History of Nerdfighteria," but unless readers are already part of the Nerdfighteria online community (which Green and his brother, Hank, launched in 2007), they may quickly feel out at sea. Burek discusses how the Greens built a several-million-strong following by sharing YouTube videos in which they discuss literature. Over time, their followers generated their own media in response, and thus the Nerdfighteria was born. In tedious detail, Burek Pierce explores the history of Nerdfighteria and uses its success to argue that the future of reading lies in this communal experience. Green's fans will certainly enjoy this, but the uninitiated will largely be perplexed.