Innovation And Growth: What Do We Know?
What Do We Know?
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- $24.99
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- $24.99
Publisher Description
This book, written entirely by faculty at the Olin Business School, Washington University in St. Louis, provides a variety of practical and implementable perspectives on innovation for managers. In addition, the book contains chapters that provide reviews of the academic research on innovation in the faculty members' specific areas of expertise. In taking this multifunctional approach to innovation, the focus of the book is not just on what is currently considered to be “best practice”. Rather, it is on bringing to managers the cutting-edge knowledge that is being generated by academic research that goes beyond current best practice.
Contents:Innovation: An Overview (Anjan Thakor)The Academic Research on Innovation:Innovation: A Review of Research in Organizational Behavior (Keith Sawyer and Stuart Bunderson)Managing Innovation Processes and New Product Development Projects: Operations and Marketing Research Perspectives (Panos Kouvelis and Betul Lus)Innovation and Finance: A Survey (Anjan V Thakor)Innovation Perspectives for Managers:Creating a Climate for Business Innovation: Guidelines for Leaders (Lee J Konczak and Signe Spencer)Unblocking Innovation: Breaking the Shackle of Assumptions (Samuel Chun and Anjan V Thakor)Contracting for Innovation (Nick Argyres)R&D Mythbusters (Anne Marie Knott)
Readership: Business leaders pursuing innovation as a competitive advantage, general public.