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Publisher Description

The ultimate, no-nonsense guide to help you market your product, build buzz, and make more money than ever from marketing expert Dan S. Kennedy.

Let’s face it—the business world today is nothing like it was ten years ago. Marketing budgets are tighter, consumers are more skeptical, and social media has changed forever the way we talk to our customers.

In this new edition of his bestselling The Ultimate Marketing Plan, industry expert Dan S. Kennedy integrates such tools as social media marketing, networking, and strategic memberships into a complete plan that will strengthen your customer base without breaking your budget.

Packed with updated examples, marketing techniques, and contributions from experts, Kennedy shows you how to catapult your company to the cutting edge.

GENRE
Business & Personal Finance
RELEASED
2011
April 18
LANGUAGE
EN
English
LENGTH
240
Pages
PUBLISHER
Adams Media
SELLER
SIMON AND SCHUSTER DIGITAL SALES INC
SIZE
3.2
MB

Customer Reviews

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Outdated but relevant

Outdated but the principales áreas Stiller relevant

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