Jenny and the Chicken
A children's story (for adults)
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3.7 • 12 Ratings
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Publisher Description
A story about why your brand needs a content studio.
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In the spring of 2013, the story of a fumbly young boy and the wild-child girl of his dreams captured the spirit and imagination of an entire generation. It built bridges between warring cultures and melted hearts that had turned cold and dark after decades of pain and neglect.
That story was called Jenny and the Chicken, and it's the one you're now holding in your hands. Or the one you have lying on the table before you. Or cuddled up next to you in bed.
We don't know how this edition made its way to you, but we're glad it did. May it do for you what it's done for literally tens of millions of others.*
xoxo,
Mash+Studio
*Actual number of millions unknown.
Customer Reviews
If you have a brand or are in charge of one, read this!
A brilliant children's book written for adults that explains clearly that there's a big difference between content and GOOD, ENGAGING content.
It's a quick, fun read and if you either have a brand or are in charge of one, you need to take 5 minutes to check this out.
Best social media, advertising or marketing book ever written.
Just throw out all of your other books and carry this with you always.
Jenny is my hero!!
This is a must read for any marketer. Check it out and tell your friends!
Disclaimer: I work for M+S, but would say the same thing even if I didn't.
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