Lean Applications in Sales

Over the past decade, Lean methods and tools have helped

manufacturing organizations improve their productivity levels

significantly by focusing on data, systematic elimination of

waste, and improvement of flow. Today many nonmanufacturing

organizations are applying the powerful process improvement

methods and tools employed with Lean techniques.

This book illustrates Lean methods and tools applications

applied to a full range of sales organizations and processes. By

discussing these tools in various sales environments, sales team

leaders can begin to understand how these methods and tools

can be applied in their organizations. Through a unique and easy

reading story of a frustrated sales team leader discovering the

power of these tools, the authors present a compelling argument

to begin using Lean in sales organizations; and illustrate the discovery,

application, and transformation of sales processes. It's

the perfect book for sales managers, sales team leaders, and

business education students.