Marketing Chronicles Marketing Chronicles

Marketing Chronicles

A Compendium of Global and Local Marketing Insights From the Pre-Smartphone and Post-Smartphone Eras

Nimish V. Dwivedi
    • $2.99
    • $2.99

Publisher Description

• From a marketing professional, practitioner and observer, this compendium will be useful for all students of marketing and practitioners.

• Filled with concepts explained through real examples and cases, the book focuses on insights, interesting concepts and informative observations.

• Covers a vast spectrum of marketing subjects from branding concepts to unique media strategies to segmentation  to the power of measurement and metrics.

GENRE
Business & Personal Finance
RELEASED
2017
October 11
LANGUAGE
EN
English
LENGTH
152
Pages
PUBLISHER
Notion Press
SELLER
Notion Press Media Private Limited
SIZE
1.2
MB

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