Marketing English Books, 1476-1550
How Printers Changed Reading
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- $114.99
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- $114.99
Publisher Description
Explores how the earliest printers moulded demand and created new markets and argues that marketing changed what was read and the place of reading in sixteenth-century readers' lives, shaping their expectations, tastes, and their practices and beliefs.
GENRE
Fiction & Literature
RELEASED
2020
November 4
LANGUAGE
EN
English
LENGTH
288
Pages
PUBLISHER
OUP Oxford
SELLER
The Chancellor, Masters and Scholars of the University of Oxford trading as Oxford University Press
SIZE
5
MB
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