Measured Success Measured Success

Measured Success

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    • $37.99

Publisher Description

‘This is the first book to focus on in-depth studies of how innovation actually takes place in Australia. By carefully examining some failures and some successes, Peter Cebon has created a valuable tool for innovation practitioners, researchers, teachers, students and policy makers.’

Michael Vitale, Director of Commercialisation, Monash Asia–Pacific Centre for Science and Wealth Creation



For several years, Australia has been slipping behind the rest of the OECD in its rate of business innovation. If, as economists believe, innovation is the fundamental driver of prosperity, this is a harbinger of long-term problems for the country.



To find a successful way forward, we need to understand the nature and limitations of our innovation achievements. Measured Success analyses eleven cases of Australian high-technology innovation, exploring where we have gone right and where more could have been achieved. Drawing lessons from both the successes and failures, the authors provide valuable insights into Australian innovation management, and the challenges that lie ahead.



Measured Success is an important commentary on the state of innovation in Australia, and offers fresh direction for policy in this area.

GENRE
Business & Personal Finance
RELEASED
2008
July 1
LANGUAGE
EN
English
LENGTH
312
Pages
PUBLISHER
Melbourne University Publishing
SELLER
Macmillan Publishers Australia and Pan Macmillan Australia
SIZE
2.9
MB