“This is a How To manual at the highest level from a man who has lived the life and has watched and worked intimately with hundreds of others who’ve done the same. Indispensable reading for anyone in a creative field who is seeking to achieve not just a flash of brilliance but a lifelong career.”
Steven Pressfield, bestselling author of The War of Art
“I love my work so much I would do it for free.”
Many creative people have uttered these words in a moment of enthusiasm—they express the joy of creative work. But they also hint at some of the pitfalls that lie in wait for creatives . . .
In one sense, creative people have no problem with motivation. We fall in love with our creative work and pursue a career that allows us to do what we love every day.
Psychological research confirms what we know in our hearts: we are at our most creative when we are driven by intrinsic motivation—working for the sheer joy of it, regardless of rewards. Focusing on extrinsic motivation—such as money, fame, or other rewards—can kill your creativity.
If you don’t feel excited by the task in front of you, it’s impossible to do your best work, no matter what rewards it might bring. You may be determined not to sell out, but selling yourself short can be just has damaging. And when it comes to public recognition, comparisonitis and professional jealousy can consume far too much of your creative energy.
Working for love is all well and good, but if you’re a creative professional you can’t ignore the rewards: you need money to enjoy your life and to fund your projects. You may not need to be famous, but you do need a good reputation within your professional network. And if you’re in a fame-driven industry you need a powerful public profile, whether or not you enjoy the limelight.
There’s a precious balance at play—get it wrong, and you could seriously damage your creativity and even your career.
For the past twenty years creative coach Mark McGuinness has helped hundreds of creatives like you to overcome these challenges. A poet and creative entrepreneur, his previous book, Resilience: Facing Down Rejection and Criticism on the Road to Success, was an Amazon.com Creativity best seller.
In his latest book, Motivation for Creative People, Mark helps you rise to these challenges and create a fulfilling and rewarding creative career. All the solutions he shares have been tested with real people in real situations, including ways to:
* stay creative and in love with your work—even under pressure
* overcome Resistance to tackling your creative challenges
* reclaim your creative soul if you wander off your true path
* stop selling yourself short—and start reaping the rewards of your creativity
* attract the right kind of audience for your work
* cultivate an outstanding artistic reputation
* avoid destroying your creativity by becoming too attached to money, fame, reputation, and other rewards
* surround yourself with people who support your creative ambitions
* avoid getting stuck in unhealthy comparisonitis or professional jealousy
* balance your inspiration, ambition, desires, and influences in the big picture of your creative career
Motivation for Creative People is the perfect guide to figuring out your different motivations and how they affect your creativity and career.
The book is packed with practical advice and inspiring stories from Mark’s own experience, his transformative work with coaching clients, and famous creators and creations—including Stanley Kubrick, Dante, The Smiths, Shakespeare, kabuki drama, and Breaking Bad.
If you are serious about succeeding in your creative career—while staying true to your inspiration—read Motivation for Creative People.
Motivation for Creative People
It is not easy to be an artist. If you are one of us, commited with your work but fighting with all sorts of things that prevent you from moving forward, having to struggle to find enough quality time to create, and your inner critic does not leave you alone, I can tell this book will help you overcome all that and enjoy the bliss of having a creative life.
Outstanding and essential for creatives
I found this book to be very valuable and I'm sure I'll continue to use it as a reference for a long time. As a design firm Owner, Creative Director, and Illustrator, and Fine Artist this book has been a huge help. This book dives deep into understanding and harnessing the right kind of motivation which will enable you do do your best work. Mark packs this book with intelligent explanations, interesting examples, and tons of coaching advice.