Intrigued by a counter-intuitive strategy to winning Ultimate Texas Hold’Em, Kevin Moore has spent 8 years and played more than 55,000 hands to bring you this guide to UTH—a strategy book like no other. After briefing you on basic play and strategy, Kevin uses his favorite business tools and a no-nonsense approach to guide you step-by-step through strategic play, from the initial buy-in to the final bet. Using his know-how as a seasoned player, Kevin shares all the details you’ll need to fully exploit the secret to winning. He also confides his table-side observations to help you avoid the 15 most common mistakes players make. With his keen wit and conversational style, Kevin will have you playing UTH cheaper, better, and longer in no time.