Networth
Successful Investing in the Companies* That Will Prevail through Internet Booms and Busts *(They're not always the ones you expect)
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- US$11.99
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For the millions who are looking for buying opportunities in the lucrative Internet market but are worried about the risks -- or wonder if the best times have now passed them by -- NetWorth provides indispensable advice supported by the world's most trusted business publication, The Wall Street Journal.
There's no doubt that the Internet has shaped and will continue to shape the stock market -- and the broader economy -- in the new millennium.
But while many investors have made fortunes on Internet-related stocks, racking up returns that would have been unthinkable a few years ago, countless others have lost their shirts amid the NASDAQ's frequent stomach-turning gyrations.
Finally, there's a voice of reason above all the confusion. In a clear, easy-to-read style, Stephen E. Frank -- known to millions of television viewers and newspaper readers as the Internet correspondent for The Wall Street Journal and CNBC -- explains what we need to know about investing in today's dot-com economy. Frank lays out a straightforward framework for understanding how the Internet works, how different business models stack up, and how to think about Internet stocks as part of a broader investment portfolio. He weighs in on the potential risks and rewards of each Internet subsector, and profiles a slew of dot-com companies, from obvious candidates like Amazon.com to transformed titans of the old economy, like United Parcel Service.
Above all, Frank urges investors to adopt a long-term approach -- to avoid despairing when the market is down or getting carried away when tech stocks soar. For anyone interested in developing sound investment strategies for the rewarding but turbulent Internet market, NetWorth is a trusted, indispensable adviser.
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"The demise of so many dot-coms means a bit counterintuitively that for everyone who sat out the market's gravity-defying rise, the time to get involved may finally have arrived," declares Frank, the on-air Internet correspondent for the Wall Street Journal and CNBC. In guiding readers to solid ground in today's so-called new economy, he avoids rehashing some notable dot-com investing disasters, such as theStreet.com and ValueAmerica. Instead, Frank refreshingly advises readers to step back and take a broader look at how the Internet has transformed the economy and will continue to do so. With this big-picture perspective, he maintains, investors can safely diversify and take advantage of Internet-related businesses that are still booming. According to Frank, this means looking at large, diversified companies, rooted firmly in both the old and new economies, such as AOL Time Warner; consumer-oriented companies, like Yahoo! and eBay; B2B firms and other, more traditional companies that service the Internet economy, such as Gateway, Motorola and UPS. Given the dramatic downturn of the stock market this spring, Frank's well-reasoned approach is both cautious and optimistic. He offers very credible explanations for both the Internet's explosive growth as well as the poor stock performance of many companies. His advice "figure out your objectives... use common sense... do your homework" isn't new, but Frank's expertise in making the elusive nuances of investing is clear: not only are his suggestions sound, they can be readily understood by even novice investors.
