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Publisher Description

Many small business owners or starters are fearful and ignorant of the technology and expense required for setting up a website. And yet they know it''s an absolute essential.

This straightforward, jargon-free book is the answer for all small business owners from one-person concerns upwards. It will tell you all you need to know about your website whether you are designing and building it yourself or employing a web design agency to do it for you. It includes

- Content management systems and why you need one
- Effective search engine optimisation
- Ensuring your website works on all browsers and devices
- How to integrate social media into your website
- Complying with legal requirements and general web standards

Also included is a jargon-busting glossary explaining the technical words likely to be encountered when talking to designers, plus useful references and links.

GENRE
Business & Personal Finance
RELEASED
2014
May 15
LANGUAGE
EN
English
LENGTH
176
Pages
PUBLISHER
Little, Brown Book Group
SELLER
Hachette Digital, Inc.
SIZE
1.5
MB