Persuasive Technology Persuasive Technology

Persuasive Technology

13th International Conference, PERSUASIVE 2018, Waterloo, ON, Canada, April 18-19, 2018, Proceedings

Jaap Ham and Others
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    • $39.99

Publisher Description

This book constitutes the refereed proceedings of the 13th International Conference on Persuasive Technology, PERSUASIVE 2018, held in Waterloo, ON, Canada, in April 2018.

The 21 revised full papers and 4 short papers presented were carefully reviewed and selected from 59 submissions. The papers demonstrate how persuasive technologies can help solve societal issues. They explore new frontiers for persuasive technology, such as personalized persuasion, new sensor usage, uses of big data, and new ways of creating engagement through gaming or social connection, focusing on a variety of technologies (e.g., web, wearables, AI, and smart environments). The papers are organized in the following topical sections: social means to persuasion; nudging and just-in-time interventions; design principles and practices; persuasive games; personalization and tailoring; and theoretical reflections.

GENRE
Computers & Internet
RELEASED
2018
April 3
LANGUAGE
EN
English
LENGTH
325
Pages
PUBLISHER
Springer International Publishing
SELLER
Springer Nature B.V.
SIZE
4.1
MB
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