Plant Nutrients Inc‪.‬

Plant Nutrients is a medium-sized retailer of crop supplies. The general manager is preparing a proposed operating statement to send to the parent company. This statement must reflect an increase in volume of two per cent while maintaining the required 13 per cent on investment in business. He is considering a number of ways of improving performance: getting better utilization of fertilizer blending capacity, adding a new line of seed and adding precision agriculture services. Another option is to alter pricing.