Say It Like Obama: The Power of Speaking with Purpose and Vision
-
- $12.99
-
- $12.99
Publisher Description
Includes Obama's historic acceptance speech from the Democratic National Convention
In speech after speech, Barack Obama has “fired up” millions of enthusiastic supporters with his inspiring vision, rousing rhetoric, and charismatic presence His outstanding communication skills gave rise to an unprecedented political movement and fueled Obama’s success in becoming the first African American presidential nominee of a major U.S. political party.
But inspiring and persuading millions isn’t simply a product of innate ability—Barack Obama honed techniques that made him a highly effective speaker before audiences numbering thirty to 200,000. These techniques are vital not only in the political arena, but also for business executives, managers, and leaders from all walks of life.
This book is about the art of persuasion, the power of presentation, and the most effective techniques of communication. From building strong arguments and facing tough issues to inspiring a team or workforce to new levels of innovation and productivity, Say It Like Obama gives you the tools you can use to instill positive change at every level of your organization by learning how to:
Make a strong first impression
Use body language and voice
Establish common ground
Gain trust and confidence
Win hearts and minds
Drive your points home
Convey your vision through imagery and words that resonate
Build to a crescendo and leave a lasting impression
Whether you’re a manager, executive, or public speaker, a teacher, business owner, or community leader, Say It Like Obama will provide you with presentation techniques that have inspired and mobilized audiences of every size.
PUBLISHERS WEEKLY
Leanne, Shel. Say It Like Obama: The Power Of Speaking with Purpose and Vision. McGraw-Hill. Oct. 2008. 224p. BUS~This book admirably highlights Senator Obama's rhetorical techniques for readers looking to hone their own speaking skills. Given the excitement surrounding Obama's campaign and his oratory, this should prove to be a popular title for both general readers and those professionally engaged in presentations. Recommended for all collections. Background: Leanne (How To Interview Like a Top MBA), formerly on the faculty of Harvard's Kennedy School of Government, offers a timely examination of the rhetorical skills of Senator Barack Obama to show how readers can adopt his methods for persuasive speaking. Book-ended by a transcript of Obama's 2004 Democratic National Convention keynote address and his acceptance speech at the 2008 Democratic National Convention, the text parses Obama's methods, demonstrating how he adroitly conveys his messages with examples from his current campaign and his U.S. Senate career. The author clarifies how the reader can employ these same methods of persuasion and presentation, including body language and use of pauses as well as actual word choice.--Richard Paustenbaugh, Oklahoma State Univ. Libs., Stillwater.