I blame the dog food.
You see, I started off my career in advertising, as a copywriter.
Later myself and a business partner founded our own agency, which we ran together for seventeen years. One of our clients was a marketer of a national brand of dog food.
In the chapters of this book, many lessons really fell upon me, intertwined with the adventures that led to them. My hope is that you will enjoy the adventure, and maybe discover one or two lessons hidden within the adventures.