The China Dream
The Quest for the Last Great Untapped Market on Earth
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- 2,99 $
От издателя
"An entertaining, if cautionary, tale of Western business woes in China, stretching back seven hundred years" (The Wall Street Journal).
In The China Dream, acclaimed business journalist Joe Studwell challenges the predictions that China will become an economic juggernaut on the world stage in the twenty-first century—and instead foresees an economic crisis. Tracing the most recent developments in China from Deng Xiaoping's "liberalization" of its market in the 1980s through the opening of its economy to foreign investment in the 1990s, Studwell examines the roadblocks to the continuation of the country's unprecedented expansion and why its economy will fail once more—but this time, harder than ever before, and with potentially catastrophic results.
Provocative and flawlessly researched, The China Dream analyzes what's really going on in China—and what we can do to prepare for the coming crisis.
"The much-needed antidote to the delusions . . . about the riches to be made from investing and selling in China. Brimming with . . . statistics." —The Washington Post
"[A] detailed account . . . An excellent examination of the political and economic history of China, fascinating and mostly unknown to Westerners." —Booklist (starred review)
"Lays bare much of the stuff and nonsense that surrounds the China dream, and traces how myth and misunderstandings—compounded by hype and lashings of snake oil—have bewitched some of the world's most respected corporations and led them to ruin the proverbial $1.3 billion consumer market . . . As such, it deserves to help redefine the debate on the nature of the China market." —James Kynge, China bureau chief of the Financial Times
PUBLISHERS WEEKLY
For more than 2,000 years, China's enormous population has tempted export merchants and investors from around the world.In the 1990s, over $300 billion in foreign investment capital poured into China and expensive efforts were undertaken to sell such goods as airplanes, luxury retail items, beer and cheap cars. With very few exceptions, these ventures were disastrous, beginning with attempts dating from Roman times (the author does allow there was some success during the first T'ang dynasty , but even this was accompanied by periodic massacres of foreign merchants). Political leaders, international agencies and analysts have also been misled many times by the apparently unlimited opportunities in China. While this observation is not entirely novel, it has never before been argued so forcefully and with such extensive, solid documentation. Studwell, one of the most respected business journalists covering China, does not expect things to get better; he predicts a full-blown economic and political crisis for China and does not expect even that to wash away the basic cultural factors that make the domestic Chinese market so impervious to foreign penetration. Lacking only recommendations for a Chinese recovery, this book is a well-written, informative introduction to business in China, albeit from a relentlessly downbeat perspective.
