The Complete Guide to Digital Marketing is a book that will teach you about online marketing tools and how to apply them to support marketing credibility, visibility, and sellability. This book is written for students, entrepreneurs, marketers, and professionals—in short, anyone who wants to understand the art and science of online marketing. No matter what your academic or professional level, this book will teach you how to think critically about applying web marketing to support your goals. This book is designed to help organizations both large and small, for-profit and nonprofit, established and start-up. It can be studied individually or collectively.
DIGITAL COURSE BOOK: INCLUDES POWERPOINT OF EACH CHAPTER