The E-Myth Revisited
Why Most Small Businesses Don't Work and What to Do About It
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4.5 • 515 Ratings
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- $18.99
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- $18.99
Publisher Description
An instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business. Small business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running a successful business.
Gerber walks you through the steps in the life of a business—from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed—and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital, often overlooked distinction between working on your business and working in your business.
The E-Myth Revisited will help you grow your business in a productive, assured way.
Customer Reviews
Must read for any business owner!
Michael is one of the best business writers I have ever read. This book will tell you all the obvious truths that you probably don’t see. It will open your eyes to the real business world and it will put a spotlight on all the things you haven’t done for your business to be successful.
It all makes sense now!
Truly a work of art that prompted me to look at myself in a lense I had never thought existed.
Time to develop some systems!
SUDANI
Great read. Very eye opening.