It's a new era of business and consumerism—and you play a role in defining it
Today's biggest trends—the mobile web, social media, real-time—have produced a new consumer landscape. The End of Business As Usual explores this complex information revolution, how it has changed the future of business, media, and culture, and what you can do about it.
"To be successful in business, you need to see what others don't. Start with this book. Someone's going to do it, why not you?"
—Mark Cuban, owner of the Dallas Mavericks and Chairman of HDNet
"Innovation has always changed the business landscape. People expect to access information anywhere, anytime, and on any device. Collaborative, cloud, and video technologies are leading this change. As Mr. Solis correctly writes, companies have to lead this change, not follow."
—John Chambers, CEO of Cisco Systems, Inc.
"Winning the hearts and minds of customers with new media experiences will turn them into your most valuable sales force. Solis's book is the map to unleash this treasure."
—Peter Guber, author of Tell to Win: Connect, Persuade, and Triumph with the Hidden Power of Story
"Your customers will share their experiences both good and bad. Now that everyone is connected, it's amplified and incredibly influential. This book will help you rethink your vision and mission to survive in a new era of digital Darwinism."
—Mark Burnett, Television Executive Producer
Customer ReviewsSee All
A book you'll keep going back to
End of Business as Usual is one of those books you'll keep going back to for both reference and inspiration. Brian Solis has done a wonderful job illustrating how business has changed and outlines the new course of today without blocking out the possibilities for the future.
This book is for anyone who strives to leave their mark on this world. Anyone, whether they run a small business, or manage a large corporation, down to the people who want to create a brand for themselves.
If you're into the future of business, this is a must read
A great book for anyone wanting to peer into where the world of business (and other) communication is heading and/or wanting help with making sense of how the world we live is inexorably evolving; from mass communication to short-span attention to thank you to now just-in-time economy with the contextual mounting rage.
Started with the audible version and had to buy the ibook… so many notes to take.
Thanks again for the light and inspiration Brian!
Affected brick and mortar stores
I am very supportive of what this Brian discusses in this book and the results that have come about by companies adopting and adapting to change.
My mission is to explore the continued rumbling of brick n mortar stores and organizations that look at the web influence as a pariah,
causing them to feel that they cannot compete.
I would like to see Brian take on this major issue. Apply the concepts written in this book and scale it to the suffering and crumbling brick n mortar business sector.
And as long as I have you ear add your expertise for and steps for the very small family run businesses that are start ups. We are ready to adopt your principles now. We are both web based and brick n mortar