The Great Beanie Baby Bubble The Great Beanie Baby Bubble

The Great Beanie Baby Bubble

Mass Delusion and the Dark Side of Cute

    • 3.6 • 17 Ratings
    • $14.99
    • $14.99

Publisher Description

“Fascinating, strange, sad, funny, and entirely engrossing, The Great Beanie Baby Bubble is a smart, engaging book that’s as much about the odd saga of these plush toys as it is about the nature of obsession and desire.”
—SUSAN ORLEAN, author of Rin Tin Tin
 
New York Times bestselling author Zac Bissonnette explores what happened when a $5 stuffed animal took over America and turned a college dropout into a billionaire. Now a major motion picture starring Elizabeth Banks and Zach Galifianakis, The Great Beanie Baby Bubble tells the story of the most extraordinary craze of the 1990s.
 
In the history of consumer crazes, nothing compares to Beanie Babies. With no advertising or big-box distribution, creator Ty Warner – an eccentric college dropout – became a billionaire in just three years. But the end of the fad was just as swift and extremely devastating, with "rare" Beanie Babies deemed worthless as quickly as they'd once been deemed priceless.
 
Bissonnette explains how and why the Beanie Baby craze rose and fell, and explores the rise of ecommerce and eBay. Through first-ever interviews with former Ty Inc. employees, Warner's sister, and the two ex-girlfriends who were by his side as he became the richest man in the history of toys, The Great Beanie Baby Bubble tells the inspiring yet tragic story of one of America's most enigmatic self-made tycoons.
 
Perfect for collectors, investors, and fans of marketing and business books, The Great Beanie Baby Bubble explores the mass hysteria that captivated America.

GENRE
Business & Personal Finance
RELEASED
2015
March 3
LANGUAGE
EN
English
LENGTH
272
Pages
PUBLISHER
Penguin Publishing Group
SELLER
PENGUIN GROUP USA, INC.
SIZE
7.2
MB

Customer Reviews

Nothing Mann ,

Fascinating

Great look at consumer behavior and the behavior of an eccentric, product-focused salesman. Fascinating rags-to-riches story of a flash-in-the-pan product.

Coleg22 ,

Inaccurate

This book is totally inaccurate and tells a slanted story about beanie baby.

Aunty Egg ,

The funniest book on human nature....EVER!

This book will have you laughing each page...the great silliness of people gone bananas! Interjected with the dark paradox of a tortured inventor who produces happiness for millions of children while finding little joy himself. A fascinating read!

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