The Mandate for Corporate Renewal

At some point in the lifecycle of most companies, a strategic inflection point is reached which can determine if the company's future is poised for growth or decline.  Markets may have shifted, causing disruption to a company’s core business.  Or the company may have stumbled due to poor products, customer service or leadership. Perhaps the company’s leaders attempted to achieve growth through the introduction of new products or services, but these attempts have failed.  Or the company has attempted to grow through M&A but has chosen poorly or integrated poorly.  In most cases the causes are complex combinations of these factors that may have taken years to reach critical mass.  

A company balanced at a strategic inflection point has two potential outcomes.  For companies that successfully navigate through the inflection point, the potential outcome is a re-energized and renewed company that grows and delivers increased shareholder and stakeholder value for years to come.  The second potential outcome is a declining company that misses the critical inflection point and does not take the leadership actions necessary for renewal, leading to an inevitable decline with an asset sale as a high-probability termination point.  

The key differentiator between these two outcomes is leadership.   Whether you are a new or experienced CEO leading a company-wide renewal, or an executive leading a division or functional unit at a large corporation, this guide offers a proven step-by-step process for transformational leadership that yields results.  No executive should embark on a journey of corporate transformation without support, and this guide offers detailed real-world examples of the types of complex problems companies at inflection points face, and provides a process-based approach to corporate renewal and growth.