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Publisher Description

A blueprint for thriving in your job and building a career by applying the lessons of Silicon Valley’s most innovative entrepreneurs.
 
LinkedIn cofounder and chairman Reid Hoffman and author Ben Casnocha show how to accelerate your career in today’s competitive world. The key is to manage your career as if it were a start-up business: a living, breathing, growing start-up of you.
 
Why? Start-ups—and the entrepreneurs who run them—are nimble. They invest in themselves. They build their professional networks. They take intelligent risks. They make uncertainty and volatility work to their advantage.
 
These are the very same skills professionals need to get ahead today.
 
This book isn’t about cover letters or resumes. Instead, you will learn the best practices of Silicon Valley start-ups, and how to apply these entrepreneurial strategies to your career. Whether you work for a giant multinational corporation, a small local business, or launching your own venture, you need to know how to:
 
* Adapt your career plans as you change, the people around you change, and industries change.
* Develop a competitive advantage to win the best jobs and opportunities.
* Strengthen your professional network by building powerful alliances and maintaining a diverse mix of relationships.
* Find the unique breakout opportunities that massively accelerate career growth.
* Take proactive risks to become more resilient to industry tsunamis.
* Tap your network for information and intelligence that help you make smarter decisions.
 
A revolutionary new guide to thriving in today's fractured world of work, the strategies in this book will help you survive and thrive and achieve your boldest professional ambitions. The Start-Up of You empowers you to become the CEO of your career and take control of your future.

GENRE
Business & Personal Finance
RELEASED
2012
February 14
LANGUAGE
EN
English
LENGTH
272
Pages
PUBLISHER
The Crown Publishing Group
SELLER
Penguin Random House LLC
SIZE
9.2
MB

Customer Reviews

rami0074 ,

This Is A Great Book!

This is a great book that encourages you to take responsibility for your career, to invest in yourself, expand your network and take intelligent risks. I would recommend this book.

Maclus ,

Fantastical

I waited too long to read this exception book. Im 76 years old, but
I have 30 years son, mechanical engineer who work at KBR.
He has not read this book, so I bought it yeasterday and sent
To him to Chicago.

Thank for writing this great book, I got excited.

MXT2 ,

Awesome book

Anyone should read this living through the new economic reality in America- which is all of us! The world really has changed at light speed. To have one of today's great entrepreneurs, who happens to be able to study career/entrepreneur relationship dynamics through his LinkedIn lens, speak to this wonderful fast confusing and brave new world- is a real pleasure!

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