The Startup of You (Revised and Updated)
Adapt, Take Risks, Grow Your Network, and Transform Your Career
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3.6 • 194 Ratings
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- $11.99
Publisher Description
The groundbreaking #1 New York Times bestseller that taught a generation how to transform their careers—now in a revised and updated edition
“A profound book about self-determination and self-realization.”—Senator Cory Booker
“The Startup of You is crammed with insights and strategies to help each of us create the work life we want.”—Gretchen Rubin, author of The Happiness Project
In this invaluable book, LinkedIn co-founder Reid Hoffman and venture capitalist Ben Casnocha show how to accelerate your career in today’s competitive world. The key is to manage your career as if it were a startup business: a living, breathing, growing startup of you.
Why? Startups—and the entrepreneurs who run them—are nimble. They invest in themselves. They build their professional networks. They take intelligent risks. They make uncertainty and volatility work to their advantage.
These are the very same skills professionals need to get ahead today.
This book isn’t about cover letters or résumés. Instead, you will learn the best practices of the most successful startups and how to apply these entrepreneurial strategies to your career. Whether you work for a giant multinational corporation, stitch together multiple gigs in a portfolio career, or are launching your own venture, you need to know how to
• adapt your career plans as pandemics rage and technologies upend industries
• develop a competitive advantage so that you stand out from others at work
• strengthen your professional network by building powerful alliances and maintaining a diverse mix of relationships
• engineer serendipity that produces life-changing career opportunities
• take proactive risks to become more resilient to industry tsunamis
• tap your network for information and intelligence that help you make smarter decisions
The career landscape has changed dramatically in the decade since Hoffman and Casnocha first published this guide. In an urgent update to the frameworks that have helped hundreds of thousands of people transform their careers, this new edition of The Startup of You will teach you how to achieve your boldest professional ambitions.
PUBLISHERS WEEKLY
LinkedIn cofounder and chairman Hoffman and entrepreneur Casnocha (My Start-Up Life) show how to adapt to the challenges of professional life and achieve career goals by behaving like an entrepreneur in this innovative approach to career management. Recognizing the similarities between business strategies employed by successful startups and career strategies used by top individuals, Hoffman began to ponder individuals as startup ventures and realized the importance of utilizing an entrepreneurial mindset to forge new careers. Given the new economic landscape, where young talent is stuck at the bottom of the employment ladder, retirement-age employees are staying on the job, and stalemated middle-aged workers are stalled in limbo, workers at all levels need to develop strategies to gain opportunities, improve their competitive edge, and expand their networks in other words, obtain a startup mindset and skills. To do so, the authors show how to combine assets, aspirations, and market realities and adapt as needed, emphasizing the necessity of building real, lasting relationships and establishing a powerful professional network. With plenty of valuable guidance relevant to any career stage, this book will help readers not only survive professionally in times of uncertainty but stand out from the pack and flourish.
Customer Reviews
This Is A Great Book!
This is a great book that encourages you to take responsibility for your career, to invest in yourself, expand your network and take intelligent risks. I would recommend this book.
Fantastical
I waited too long to read this exception book. Im 76 years old, but
I have 30 years son, mechanical engineer who work at KBR.
He has not read this book, so I bought it yeasterday and sent
To him to Chicago.
Thank for writing this great book, I got excited.
Awesome book
Anyone should read this living through the new economic reality in America- which is all of us! The world really has changed at light speed. To have one of today's great entrepreneurs, who happens to be able to study career/entrepreneur relationship dynamics through his LinkedIn lens, speak to this wonderful fast confusing and brave new world- is a real pleasure!