The Student Entrepreneur

The aim of this book is to motivate and guide Ghanaian students in their quest to start their own businesses. It is a step-by-step guide of setting up a business starting from analysis of the business idea knowing your strengths, weaknesses, opportunities and threats, knowing the kind of product to offer, setting pricing, promoting the business and its products. Also included are writing a business plan, registration procedure of the business and putting ideas into action as well as financial reporting. Finally, I have provided about 150 business opportunities.