The Top 10 Things You Must Know About Measuring ROI on Social Media Marketing
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- $2.99
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- $2.99
Publisher Description
Skills, facts, strategies, techniques…whatever it takes! FT Press’s quick new Top 10s bring together the 10 most crucial things you MUST know to get great results, right now!
Ten powerful techniques and crucial insights for measuring social media ROI--and optimizing it!
When you think about it, the only truly important social media metric is good old return on investment (ROI). Everything else--traffic, comments, followers, leads--is just a stop along the way. Without positive ROI, there’s really no reason to run a social media campaign. Here are ten things you must know to measure the effectiveness of social marketing….
Customer Reviews
20 minute read
This book is for someone that wants a quick idea on metrics to capture. There wasn't much solid case studies related to each item they discussed.
Overall it was a ok read.
Great concept, need more content!
I actually really like the concept behind this guide. The problem is that it is much too brief. If the author would go into more detail and make sure to add references to all products discussed, that would be a plus Even for the small fee of 2.99, there was just not enough content, or even that one good idea, to make it worth it.
Don,t waste your money!!!
Not an ounce of info.