• $6.99

Publisher Description

Higher education is one of the most intimidating industries in marketing today. Decreasing enrollments, spiking tuitions, and soft job markets have made it more challenging than ever to promote the value of a college education. And while there’s no shortage of fat, expensive books on the subject, there don’t seem to be many answers to the questions people challenged with promoting their schools are faced with every day. Until now. 


University X offers real, actionable advice for marketers in higher ed to create stronger brands, develop smarter strategies, and get the most out of their budgets. Free of boring theory and vague advice, this is a lively, accessible, and straightforward look at the things marketers can do today to improve their school’s marketing campaign—today.

GENRE
Business & Personal Finance
RELEASED
2013
March 1
LANGUAGE
EN
English
LENGTH
146
Pages
PUBLISHER
Idfive Books
SELLER
idfive, LLC
SIZE
459.1
KB