Use, Misuse, And Abuse of Content Analysis for Research on the Consumer Interest. More Books by Journal of Consumer Affairs

Subliminal Advertising and the Perpetual Popularity of Playing to People's Paranoia. Subliminal Advertising and the Perpetual Popularity of Playing to People's Paranoia.
Subliminal Advertising and the Perpetual Popularity of Playing to People's Paranoia.
2006
Consumer Financial Literacy and the Impact of Online Banking on the Financial Behavior of Lower-Income Bank Customers. Consumer Financial Literacy and the Impact of Online Banking on the Financial Behavior of Lower-Income Bank Customers.
Consumer Financial Literacy and the Impact of Online Banking on the Financial Behavior of Lower-Income Bank Customers.
2008
So You Want to Be an Expert Witness?(Commentary NOTES AND OBSERVATIONS) So You Want to Be an Expert Witness?(Commentary NOTES AND OBSERVATIONS)
So You Want to Be an Expert Witness?(Commentary NOTES AND OBSERVATIONS)
2010
Recognizing Consumer Issues in DTC Pharmaceutical Advertising (Direct-To-Consumer) Recognizing Consumer Issues in DTC Pharmaceutical Advertising (Direct-To-Consumer)
Recognizing Consumer Issues in DTC Pharmaceutical Advertising (Direct-To-Consumer)
2008
Aging Gracefully: Emerging Issues for Public Policy and Consumer Welfare (Editorial PRELUDE) Aging Gracefully: Emerging Issues for Public Policy and Consumer Welfare (Editorial PRELUDE)
Aging Gracefully: Emerging Issues for Public Policy and Consumer Welfare (Editorial PRELUDE)
2011
Identity Theft Legislation: The Fair and Accurate Credit Transactions Act of 2003 and the Road Not Taken (Colloquium on Identity Theft) Identity Theft Legislation: The Fair and Accurate Credit Transactions Act of 2003 and the Road Not Taken (Colloquium on Identity Theft)
Identity Theft Legislation: The Fair and Accurate Credit Transactions Act of 2003 and the Road Not Taken (Colloquium on Identity Theft)
2004
Double-Cola and Antitrust Issues: Staying Alive in the Soft Drink Wars. Double-Cola and Antitrust Issues: Staying Alive in the Soft Drink Wars.
Double-Cola and Antitrust Issues: Staying Alive in the Soft Drink Wars.
2003
Disclosures Exposed: Banner Ad Disclosure Adherence to FTC Guidance in the Top 100 U.S. Web Sites (Federal Trade Commission's Regulation on Internet Advertising) Disclosures Exposed: Banner Ad Disclosure Adherence to FTC Guidance in the Top 100 U.S. Web Sites (Federal Trade Commission's Regulation on Internet Advertising)
Disclosures Exposed: Banner Ad Disclosure Adherence to FTC Guidance in the Top 100 U.S. Web Sites (Federal Trade Commission's Regulation on Internet Advertising)
2007
Nutritional Improvements and Student Food Choices in a School Lunch Program. Nutritional Improvements and Student Food Choices in a School Lunch Program.
Nutritional Improvements and Student Food Choices in a School Lunch Program.
2007
Enhanced GM Foods: Are Consumers Ready to Pay for the Potential Benefits of Biotechnology?(Genetic Engineering) (Table) Enhanced GM Foods: Are Consumers Ready to Pay for the Potential Benefits of Biotechnology?(Genetic Engineering) (Table)
Enhanced GM Foods: Are Consumers Ready to Pay for the Potential Benefits of Biotechnology?(Genetic Engineering) (Table)
2005
Vehicle Acquisitions: Leasing Or Financing? Vehicle Acquisitions: Leasing Or Financing?
Vehicle Acquisitions: Leasing Or Financing?
2005
The U.S./EU Beef Controversy and a Proposed Framework for Resolving Standards Disputes in International Trade. The U.S./EU Beef Controversy and a Proposed Framework for Resolving Standards Disputes in International Trade.
The U.S./EU Beef Controversy and a Proposed Framework for Resolving Standards Disputes in International Trade.
2003
Consumer Experiences with Predatory Lending Practices. Consumer Experiences with Predatory Lending Practices.
Consumer Experiences with Predatory Lending Practices.
2007
The Often-Forgotten Nonfuneral Consumer Grief for the Grieving (Notes AND Observations) (Report) The Often-Forgotten Nonfuneral Consumer Grief for the Grieving (Notes AND Observations) (Report)
The Often-Forgotten Nonfuneral Consumer Grief for the Grieving (Notes AND Observations) (Report)
2008
Use of Food Pantries and Food Stamps in Low-Income Households in the United States. Use of Food Pantries and Food Stamps in Low-Income Households in the United States.
Use of Food Pantries and Food Stamps in Low-Income Households in the United States.
2005
The Effects of Advertising, Social Influences, And Self-Efficacy on Adolescent Tobacco Use and Alcohol Consumption (Essay) The Effects of Advertising, Social Influences, And Self-Efficacy on Adolescent Tobacco Use and Alcohol Consumption (Essay)
The Effects of Advertising, Social Influences, And Self-Efficacy on Adolescent Tobacco Use and Alcohol Consumption (Essay)
2010
Single Mothers, Emergency Food Assistance, And Food Stamps in the Welfare Reform Era. Single Mothers, Emergency Food Assistance, And Food Stamps in the Welfare Reform Era.
Single Mothers, Emergency Food Assistance, And Food Stamps in the Welfare Reform Era.
2003
Consumer Credit Risk and Pricing (Consumer Credit Markets) Consumer Credit Risk and Pricing (Consumer Credit Markets)
Consumer Credit Risk and Pricing (Consumer Credit Markets)
2006
The Effects of Corporate Social Responsibility and Price on Consumer Responses (Case Studies) (Table) The Effects of Corporate Social Responsibility and Price on Consumer Responses (Case Studies) (Table)
The Effects of Corporate Social Responsibility and Price on Consumer Responses (Case Studies) (Table)
2005
Cues of Credibility and Price Performance of Life Insurance Comparison Web Sites (Usage of Websites ) (Table) Cues of Credibility and Price Performance of Life Insurance Comparison Web Sites (Usage of Websites ) (Table)
Cues of Credibility and Price Performance of Life Insurance Comparison Web Sites (Usage of Websites ) (Table)
2005