Virtuous Business: A Model Approach

What if the most successful businesses were also the most virtuous?

In a world where profit is often prioritized over principles, Virtuous Business: A Model Approach offers a powerful alternative showing that ethical leadership and sustainable success are not opposing goals but deeply connected. Through essays, real-world examples, and over 300 reflection questions, leaders, teams, and groups can explore business challenges, enhance decision-making, and create positive, virtue-driven outcomes.

Drawing from academic research, real-world leadership experience, and thoughtful reflection, authors Tom DuFore, Debbie Philpott, and Ethan Slaughter build on the Virtuous Business Model (VBM), a framework designed by Indiana Wesleyan University, to help leaders shape the people, culture, and decision-making of their organizations for long-term impact.

This book bridges the gap between ethical theory and practical leadership, equipping leaders, students, and educators with a framework for building organizations that thrive financially while remaining morally grounded. 

Inside this book, you’ll discover:

How virtue-based leadership strengthens organizations
• Over 300 reflection questions to examine personal and organizational practices
• The key principles behind the Virtuous Business Model
• Actionable ways to integrate virtue into everyday leadership and organizational life
• Inspiring examples of businesses that demonstrate virtuous leadership in practice

Whether you are leading an organization, contributing to a team, teaching, studying, or simply exploring new approaches to leadership, this book offers both intellectual insight and practical guidance for influencing organizations and their stakeholders in meaningful ways.